Seaglass Townhomes Branding Style Guide
This portfolio piece highlights the creation of a comprehensive branding style guide for Seaglass Townhomes, focusing on the logo design, typography, and color palette. The guide ensures consistent brand representation across all media by defining logo usage, scaling, and clear space. The design process prioritized proportion accuracy and spatial consistency, reflecting the modern, coastal aesthetic of the community. The final product demonstrates expertise in vector-based design, layer management, and brand integration, delivering a cohesive and scalable visual identity.
The branding guide provided the foundational framework for the overall visual identity. Ensuring consistency across elements like typography, color palette, and logo usage was key to creating a cohesive and professional brand presence.
Tools Used: Adobe Illustrator
Skills Shown: Spatial Layout, Proportion Accuracy, Visual Communication, Brand Integration, Logo Design and Usage, Typography, Hierarchy, Color Palette Consistency, Brand Guidelines